River Oak Christian Academy
Rooted in Faith. Growing in Knowledge.
a new name & a new look.
Concord Christian School outgrew its name. What began as a small school comprised of a few families from a single church was now a growing school with families from over 30 different churches in the community. The school board aligned that it was time for the school to establish itself as a non-denominational Christian school to open doors for increased enrollment and increased involvement and support from other churches and families in the community.
Working with a committee of parents within the school, I facilitated a design thinking workshop to create a new school name and slogan. The name and slogan then came to life in logo form and voice. One year following the rebrand, River Oak Christian Academy had an increase in enrollment of 25%.
before
after
